PATRICKPEREZ

A digital strategist with a proven track record

About Me

This is Who I Am

I am the consummate digital professional whose track record speaks for itself. I love to conquer the digital frontier. My milestones mark my success. Whether launching a digital service or distribution of outstanding content, I navigate the complex, and noisy landscape often littered with the next big thing. I'm battle-tested not to be seduced by the trendy, but make confident, strategic decisions. At the end of the day my specialty is content and products and getting them launched and distributed to the widest possible audience on the digital platforms that make sense while increasing the valuations of companies including the recent reported $4 billion sale of the UFC.

I am a leader and digital is my landscape

Digital Strategy

I have a proven track record reaching audiences in the digital ecosystem -- whether it’s OTT, mobile, SVOD, TVOD, authentication, or other digital platforms.

Product Management

Full cycle product management of numerous digital products providing content to audiences where, and more importantly how, they consume it.

Digital Distribution

I have a passion for distribution. I launch and brand new franchises. The results speak for themselves: more than 200 million impressions on YouTube alone.

  • Award-Winning Professional

    I am proud of my achievements.

    I've been recognized for my achievements in outstanding production for my features, produced at CBS, PBS, and FOX.

    Awarded four Emmy Awards for my work with these organizations, as well as 21 Emmy Award nominations.

  • Outstanding Achievement in Digital

    I've moved on from that milestone and applied that pinacle of excellence to my success in the digital space.

    Ground-breaking work at internet startups, application development, and digital launches have marked my career.

    Today, I guide digital programming, distribution, and strategy for yet another ground-breaking organization, the Ultimate Fighting Championship, a company that was recently sold to WME-IMG for a reported $4 billion.

Evolution not Revolutionit's not about the next big thing

Significant Milestones

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UFC The Media Organization

UFC is not only a major player in MMA, but a major media organization. In this Las Vegas Review Journal article, read how we do it and how these efforts helped position the company for a record-breaking sale.

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UFC Fight Pass

In just a few dozen months, this subscription service has become the preminent service for UFC and MMA live events, original programming, and archived fights, and is now a powerful new revenue stream.

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YouTube

My strategies have resulted in millions of impressions a week, through a combination of roll-out strategies, algorithms, and metadata. The platform has passed a billion total views.

LinkedIn

What I'm Talking About Right Now

People Are Talking

  • Team Member

    Shon Tomlin

    Executive Vice President of Television & Digital at Brain Farm Digital Cinema

    "...a firm understanding of our core business and was able to execute a pragmatic digital strategy on all levels. He is especially skilled at staying current on the latest trends in digital technology."

    Team Member

    Dustin Meyers

    SVP, Production Operations at FOX Sports Media Group

    Patrick was quite simply was the "glue" that held initiatives together. He has the patience and professionalism to guide groups through challenging times.

    Team Member

    Jake Munsey

    VP Creative at Sony Pictures Entertainment

    An excellent leader, individual contributor and team builder [who] pulled together a diverse group of executives from disparate departments to accomplish pioneering new media initiatives.

Stay in the loop

This is how to reach me

Where I'm Based

Las Vegas | Los Angeles | New York

Phone | Text

(702) 721-9340

Email

patrickperezonline@icloud.com